Jiffy Lube/Shell: "Anxiety Crusher"
Ads of the World Article
To help users leave vehicle maintenance worries behind, JWT Atlanta created the Jiffy Lube Anxiety Crusher. A rip-roaring monster truck game of epic proportions. Utilizing Bing's image search API, the game lets Facebook users search and destroy anxieties by crushing them in a Jiffy Lube branded monster truck arena. In addition to the first-of-its-kind Bing integration feature, users also get to annihilate anxieties in a, multi-level crash and bash fest, complete with pyrotechnic explosions, buzz saws, laser beams, missiles, and monstrous finishing moves.
To help users leave vehicle maintenance worries behind, JWT Atlanta created the Jiffy Lube Anxiety Crusher. A rip-roaring monster truck game of epic proportions. Utilizing Bing's image search API, the game lets Facebook users search and destroy anxieties by crushing them in a Jiffy Lube branded monster truck arena. In addition to the first-of-its-kind Bing integration feature, users also get to annihilate anxieties in a, multi-level crash and bash fest, complete with pyrotechnic explosions, buzz saws, laser beams, missiles, and monstrous finishing moves.
Anxiety Crusher Trailer
Anxiety Crusher Facebook Game
Game Still - Opening of Game
Game Still - Level 1
Credits:
Advertising Agency: JWT, Atlanta, GA, USA
Chief Creative Officer: Perry Fair
Group Creative Director: Tim Wettstein
Sr. Copywriter: Jeremy Jones
Sr. Art Director: Dustin Tamilio
Producer: Khia Banks
Director Of Integrated Production: Peter Blitzer
Digital Production Company: Lollipop, Toronto
Game Developer: Jason Oda Advergaming / Design
Launch Date: July 2012
Advertising Agency: JWT, Atlanta, GA, USA
Chief Creative Officer: Perry Fair
Group Creative Director: Tim Wettstein
Sr. Copywriter: Jeremy Jones
Sr. Art Director: Dustin Tamilio
Producer: Khia Banks
Director Of Integrated Production: Peter Blitzer
Digital Production Company: Lollipop, Toronto
Game Developer: Jason Oda Advergaming / Design
Launch Date: July 2012