SCANA: "The Easy Switch"

Regional Broadcast Campaign
Working with JWT client Scana Energy we created a campaign to show how easy it was to switch to Scana and save.  In this spot we show this woman who has switched to SCANA to save her family money and she never misses a beat in her everyday life as all of her gas appliances work just a great as they did before. Production was handled between Atlanta and New York crews / teams.

Art Director: Jon Gordon
Copywriter: Patton Smith
Creative Director: Roy Trimble
Producer: Khia Banks
Director: Ryan Smith
Production Company: POGO Pictures
Animation Company: Mass Market
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